Sales Reps
Full-time, highly experienced sales reps in your market, without building the entire team yourself.
Who's this service for?
For beverage brands that have distribution in place and are ready to grow their presence in a market, but do not have the sales coverage to do it consistently. This can mean entering a new market without immediately hiring a full internal team, adding support to an existing market, or simply getting experienced people in front of more of the right accounts.
Prerequisites
You'll have to have a few things in place before engaging in this service
Service Details
BrandAmped provides dedicated sales representation in select markets, working as an extension of your team to build relationships with buyers, open new accounts, and support the business already in market.
Before we start selling, we learn the product, understand how the brand is positioned, and get clear on where the biggest opportunities are. From there, we develop an account strategy and put experienced salespeople in market to execute it.
The work does not stop once an account says yes. Our team continues to support placements, maintain buyer relationships, identify opportunities for additional programming, and pay attention to what is actually happening with the brand at the account level. We also work with distributor partners where appropriate and communicate what we are learning in market so the broader strategy can continue to evolve.
Because the sales team is connected to the rest of BrandAmped, we can also help identify where marketing support, sampling, POS, or account programming could help create stronger placements and better reorders.
The Process
We start by getting to know the brand and understanding what has already been built before deciding where the sales team should spend its time. From there, we develop the market strategy, get the team into accounts, and continue adjusting the approach based on what we learn.
STEP ONE
We get to know the product, positioning, priorities, and goals so we can represent the brand as our own.
STEP TWO
We identify the right accounts, opportunities, and priorities to give the team a clear direction in market.
STEP THREE
Our team builds buyer relationships, opens new accounts, supports existing placements, and creates new opportunities for the brand.
STEP FOUR
We use sales performance and feedback from the market to continuously refine where and how we focus our efforts.
Who you'll be working with
You'll have to have a few things in place before engaging in this service
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