Off-premise Marketing
Off-premise Marketing
Give your brand a better chance of getting noticed, understood, and picked up at retail.
Give your brand a better chance of getting noticed, understood, and picked up at retail.
Who's this service for?
Who's this service for?
For brands that are selling into retail but need more support once the product reaches the shelf. Whether you are building your first off-premise program or trying to improve performance in existing accounts, this is for brands that want to give retailers and consumers more reasons to notice and buy the product.
Prerequisites
Prerequisites
You'll have to have a few things in place before engaging in this service
You'll have to have a few things in place before engaging in this service
Service Details
Service Details
BrandAmped develops and manages off-premise marketing programs that help brands support retail placements and build a stronger presence in liquor stores, grocery, chains, and other retail accounts.
We start by looking at where the brand is sold, how it currently shows up at retail, and what the sales team needs to better support those accounts. From there, we develop the POS strategy and design the materials around the actual opportunities in market, whether that means shelf talkers, case cards, bottle neckers, case stacks, bottle bins, displays, or larger retail programs.
We also handle everything that happens after the design is approved. BrandAmped sources and produces the materials, warehouses the inventory, and distributes POS into the markets where your team needs it. This gives brands one place to manage the entire process rather than coordinating designers, manufacturers, storage, shipping, and sales teams separately.
BrandAmped develops and manages off-premise marketing programs that help brands support retail placements and build a stronger presence in liquor stores, grocery, chains, and other retail accounts.
We start by looking at where the brand is sold, how it currently shows up at retail, and what the sales team needs to better support those accounts. From there, we develop the POS strategy and design the materials around the actual opportunities in market, whether that means shelf talkers, case cards, bottle neckers, case stacks, bottle bins, displays, or larger retail programs.
We also handle everything that happens after the design is approved. BrandAmped sources and produces the materials, warehouses the inventory, and distributes POS into the markets where your team needs it. This gives brands one place to manage the entire process rather than coordinating designers, manufacturers, storage, shipping, and sales teams separately.
Want to try us out first?
You don’t have to jump into an ongoing engagement to work with BrandAmped.
Here’s a simple package for when you just need this one thing handled.
Want to try us out first?
You don’t have to jump into an ongoing engagement to work with BrandAmped.
Here’s a simple package for when you just need this one thing handled.
Off-premise POS starter pack
Off-premise POS starter pack
Designed for brands that need the foundational physical materials to start supporting retail placements without having to manage the design, production, sourcing, and logistics themselves.
Designed for brands that need the foundational physical materials to start supporting retail placements without having to manage the design, production, sourcing, and logistics themselves.
What's included:
What's included:
100 12-bottle bins
500 case cards
500 shelf talkers
1,000 neck tags
Custom strategy and design
Sourcing, production, warehousing, and distribution
100 12-bottle bins
500 case cards
500 shelf talkers
1,000 neck tags
Custom strategy and design
Sourcing, production, warehousing, and distribution
Est. Timeline
Est. Timeline
12-16 weeks
12-16 weeks
The Process
The Process
We manage off-premise POS from the initial strategy through getting the finished materials into the hands of the people who actually need them.
We manage off-premise POS from the initial strategy through getting the finished materials into the hands of the people who actually need them.
STEP ONE
STEP ONE
We look at your retail footprint, priority accounts, sales goals, and current materials to determine what POS will be most useful in market.
We look at your retail footprint, priority accounts, sales goals, and current materials to determine what POS will be most useful in market.
STEP TWO
STEP TWO
We develop the creative and physical materials around the brand, the retail environment, and how the sales team will actually use them.
We develop the creative and physical materials around the brand, the retail environment, and how the sales team will actually use them.
STEP THREE
STEP THREE
We source manufacturing partners, manage quotes and production, and coordinate the details required to get everything made.
We source manufacturing partners, manage quotes and production, and coordinate the details required to get everything made.
STEP FOUR
STEP FOUR
We store the finished POS and manage distribution to your sales teams, markets, and accounts as the materials are needed.
We store the finished POS and manage distribution to your sales teams, markets, and accounts as the materials are needed.
Who you'll be working with
Who you'll be working with
You'll have to have a few things in place before engaging in this service
You'll have to have a few things in place before engaging in this service
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