Jacob Figueroa
Operations
Jacob is the guy who keeps all the moving pieces moving. He comes from a background in large-scale production and logistics, and brings that same operational mindset to the beverage business.
Role at BrandAmped
Jacob leads the operational side of BrandAmped, helping brands manage everything that has to happen behind the scenes to keep the business running. He understands the realities of producing and moving beverage alcohol and helps build the infrastructure brands need as they grow.
Background
Born and raised in Nebraska, Jacob moved to California in 2010 and spent the early part of his career producing large-scale events and brand activations for companies including Amazon, Nike, Netflix, Apple, Google, and Fox.
In 2020, he co-founded Golden Eagle Vodka and brought that production experience into the beverage industry. Since then, he has worked across the operational side of building a spirits brand, from production and supply chain to compliance, distribution, finance, inventory, and multi-state expansion.
That experience gives Jacob a practical understanding of what it takes to keep a beverage business running as it grows.
